Gigi Hadid Matches Her Lipstick to Her Cherry Red Nails for Her Traffic-Stopping Maybelline Shoot

The model gave rush hour a whole new meaning.

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Gigi Hadid sitting on a taxi wearing lipstick
(Image credit: Getty Images)

Gigi Hadid literally stopped traffic during a photoshoot for Maybelline on Wednesday, Nov. 13. The model appeared to be working on a new campaign for the brand's SuperStay Matte Ink Liquid Lipstick, donning a trio of punchy outfits accessorized with a different shade of the saturated transfer-proof formula. The vibe of the shoot was clearly New York City hustle and bustle, complete with yellow taxis, soft pretzels, stop signs, and apples used as props. But the detail I can't stop obsessing over is Hadid's mega-glossy, multi-dimensional cherry red manicure, painted to perfectly match her lacquered fuchsia lips.

Her nail art is even more impressive when examined up close. Zoom in and you might notice that atop her crimson almond-shaped tips—most likely the work of an Aprés Gel-X system—the letters of her name have been spelled out with tonal, 3D shapes. Whoever created this show-stopping design deserves an immediate raise for the way it cleverly taps into both 2024 nail trends and winter 2025 color trends. The result is one seasonal manicure to rule them all.

A photo of Gigi Hadid matching her red nails to her reddish pink lipstick.

Gigi Hadid matches her glossy cherry red nails to her fuchsia lipstick in her latest Maybelline campaign.

(Image credit: Getty Images)

It's hard to say exactly which shades of SuperStay Matte Ink Hadid might have been wearing during the shoot, but I can offer some very good guesses. To compliment the russet tone of her leather bomber jacket, Hadid swiped on a spicy reddish brown color that strongly resembled Hustler, Globetrotter, and Groundbreaker.

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A photo of Gigi Hadid posing with her glossy red manicure and brownish red lipstick

Hadid lacquers on a reddish brown liquid lipstick to match her brown leather bomber.

(Image credit: Getty Images)

For a scene where she's leaning out of a cab window in a Canadian tuxedo, Hadid appears to be sporting a vivid magenta shade that must be either Pathfinder or Artist.

A photo of Gigi Hadid leaning out of a taxi cab, applying a hot pink shade of Maybelline SuperStay Matte Ink Liquid Lipstick

Hadid punctuates her denim-on-denim outfit with magenta lipstick.

(Image credit: Getty Images)

That said, I'm aware that opaque ultra-matte lips aren't for everyone. For a softer, blurred effect that still packs a vibrant Gigi-esque punch, SheGlam's Pout Pillow Cushion Matte Liquid Lipstick in Nod Off should do the trick.

Clearly, nothing comes between Gigi Hadid and her love of color—not even New York City rush hour.

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Hanna Lustig
Hanna Lustig
Staff Writer

Hanna Lustig is a staff writer at Marie Claire, where she gets to gab every day about the topics she holds most dear: fashion, beauty, and celebrity. Hanna’s editorial journey began with formative internships at Elle and InStyle, where she was lucky enough to work for some of the smartest women in media while she was still in college at the University of Tennessee. Hanna then accepted a digital culture reporting fellowship at Insider, where she helped carve out a new beat dedicated to covering influencers. Those experiences later served her well as a staff writer at Glamour, where she developed a knack for spinning quick turnaround celebrity news and trend reporting into juicy feature stories. Some of her greatest hits include an earnest ode to the no-pants trend, this meticulously reported feature exploring the rise of endoscopic facelifts, this snappy take on the Chanel-designed fantasy of Sofia Richie’s wedding, this tribute to WAGs past and present, and this timeline of Katie Holmes’s life and career as told through her denim collection.

Diane Keaton once hung up on Hanna during an interview, but thankfully that mishap did not derail what has otherwise been a deeply fulfilling career writing for and about women. As one of Marie Claire's resident experts on style and culture, her current coverage ranges from exploring TikTok's contrast makeup theory and the return of the boat shoe trend to interviews with costume designers for hit shows like Nobody Wants This and The Penguin. When she’s not at work, Hanna can probably be found listening to pop music, talking to her dog, and gossiping with her best friends. For more of Hanna’s perfect opinions on pop culture, you can follow her on Instagram and X.