Marie Claire Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • Fashion Month
  • More
    • Politics
    • Career Money
    • Health Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food Cocktails
    • About Us
    • Subscribe
    • Sex Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes amp; Gardens

    Delivered Daily

    Homes Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • NYFW
    • Life In Plastic
    • Cari Champion
    • New Books
    • Postpartum Psychosis
    1. Beauty
    2. Hair

    Kaia Gerber’s Pigtail Braids Are a Sign of a Throwback '90s Hair Trend

    A '90s plait made modern.

    Samantha Holender#039;s avatar
    By Samantha Holender
    Published 15 August 2024 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    kaia gerber at the met gala
    (Image credit: Getty Images)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    Kaia Gerber has had a busy few months. She’s gotten her new business, Library Science—a reading community with merch to boot—off the ground. She’s traveled to the Paris Olympics alongside mom, Cindy Crawford. The model even was crowned a Celine Pilates Princess—and debuted a fresh set of curtain bangs. That all said, she’s very deserving of an off-duty day.

    But it shouldn’t come as a surprise that Gerber’s laidback style is still incredibly chic. The model was spotted getting out of a car on August 14 in peak Book Club Founder fashion: with a white tee, pajama pants, and It sneakers.

    While there’s plenty to unpack about Gerber’s recipe to wearing pajamas outside, the beauty editor in me has to reserve a moment to discuss the model’s taut pigtail braids. The three-strand plaits are clearly reminiscent of the ‘90s, signaling a resurgence of a throwback hair trend.

    Latest Videos FromMarie Claire
    Watch full video here:

    Kaia Gerber wears a library science t shirt with sweatpants and a classic bag plus it sneakers

    Kaia Gerber was seen running errands on August 14.

    (Image credit: The Image Direct)

    Pigtail braids, a favorite of Jennifer Aniston, Britney Spears, and even a young Kaia herself, reached peak popularity in the '90s. But their return to the hairstyling scene is somewhat to be expected. In Marie Claire’s roundup of the biggest 2024 hair trends, our experts predicted a renaissance of hairstyles from decades past.

    Kaia Gerber walks in New York City wearing a t shirt bag and sweatpants

    Gerber's pigtail braids fell past her shoulders.

    (Image credit: The Image Direct)

    While you might not be fully prepared to bring back a deep side part from your middle school days or commit to a baroque bob, pigtail braids are a fairly easy entry reference to the wayback machine.

    You may like
    • Kaia Gerber wearing a black workout outfit with on-trend ballet flats and a classic Chanel flap bag Kaia Gerber Is Taking Two Staples Into Fall
    • For a #039;90s-inspired look, Kaia Gerber wore a semi-sheer little black dress with ballet flats Kaia Gerber's Little Black Dress Is So Cindy Crawford-Coded
    • Kaia Gerber#039;s French girl outfit includes a little black dress, a Chanel bag, a timeless trench coat, and ballet flats Kaia Gerber's French Girl Outfit Is All I'll Be Wearing Come Fall

    Instead of opting for super tight-knit, over-the-ear plaits, opt for a looser braid tucked behind the ears with a slicked-back middle part. It’s a simple way to upgrade a pigtail braid for an easy hairstyle that’s nothing like the one you wore at sleepaway camp. Just look to Gerber for proof.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms Conditions and Privacy Policy and are aged 16 or over.
    Explore More
    Kaia Gerber
    Samantha Holender
    Samantha Holender
    Social Links Navigation
    Senior Beauty Editor

    Samantha Holender is the Senior Beauty Editor at Marie Claire, where she reports on the best new launches, dives into the science behind skincare, and shares the breakdown on the latest and greatest trends in the beauty space. She's studied up on every ingredient you'll find on INCI list and is constantly in search of the world's glowiest makeup products. She's constantly tracking the biggest nail and hair trends to pop up in the beauty space, going backstage during fashion weeks, tracking celebrity looks, and constantly talking to celebrity hair stylists, nail artists, and makeup artists. Prior to joining the team, she worked as Us Weekly’s Beauty and Style Editor, where she stayed on the pulse of pop culture and broke down celebrity beauty routines, hair transformations, and red carpet looks. Her words have also appeared on Popsugar, Makeup.com, Skincare.com, Delish.com, and Philadelphia Wedding. Samantha also serves as a board member for the American Society of Magazine Editors (ASME). She first joined the organization in 2018, when she worked as an editorial intern at Food Network Magazine and Pioneer Woman Magazine. Samantha has a degree in Journalism and Mass Communications from The George Washington University’s School of Media and Public Affairs. While at GWU, she was a founding member of the school’s HerCampus chapter and served as its President for four years. When she’s not deep in the beauty closet or swatching eyeshadows, you can find her obsessing over Real Housewives and all things Bravo. Keep up with her on Instagram @samholender.

    Read more
    Kaia Gerber arrived at the 2026 US Open in a little black dress, peep-toe pumps, and a Fendi Baguette in the animal-print bag trend
    Celebrity Style What Tennis Whites? Kaia Gerber Served Up a Fendi Baguette at the US Open Instead
    By Meguire Hennes
    Nicole Kidman attends the 78th Primetime Emmy Awards at Peacock Theater on September 14, 2026 in Los Angeles, California.
    Hair Nicole Kidman’s Emmys Hair Has Me Ready to Retire the Slicked-Back Bun Low updos are officially fall's hottest hairstyle.
    By Siena Gagliano
     
     
    collage of the best celebrity looks at the 2026 US Open
    Celebrity Style From Kaia Gerber to Ziwe, These Celebrity Looks Are Winning the 2026 US Open
    By Meguire Hennes
    Hailey Bieber wore a leopard-print Roberto Cavalli slip dress with a brown The Row bag, completing her #039;90s look
    Celebrity Style Hailey Bieber's Leopard Nightie and Mini Bag Are So '90s-Coded
    By Meguire Hennes
     
     
    Latest in Hair
    two women with blow buns and low ponytails on a liquid golden background
    Hair The Reign of the Slick Back Bun Is Over
    Nicole Kidman attends the 78th Primetime Emmy Awards at Peacock Theater on September 14, 2026 in Los Angeles, California.
    Hair Nicole Kidman’s Emmys Hair Has Me Ready to Retire the Slicked-Back Bun
     
     
    Lukita Maxwell at the 78th Emmy Awards held at Peacock Theater on September 14, 2026 in Los Angeles, California.
    Hair Lukita Maxwell Just Made the Baby Bob Fall’s Most Tempting Haircut
    Zendaya at the 2026 Emmys looking over her shoulder and posing.
    Hair Zendaya's Pixie Cut Is the Star of the 2026 Emmys Red Carpet
     
     
    Latest in News
    Princess Kate and Princess Charlotte with their heads together at the Commonwealth Games
    Royals Princess Charlotte Had a Special Backstage Experience Orchestrated by Mom Kate
    collage of New York Fashion Week guests and celebrities wearing the statement skirt trend
    Fall fashion New York Fashion Week's Easiest Outfit Formula Starts With a Statement Skirt
     
     
    Prince Harry looks at Prince William on the Buckingham Palace balcony as both wear military uniforms
    Royals Prince William's Stance on Prince Harry Has Changed to a "Cold War"
    collage of the best celebrity looks at the 2026 Toronto Film Festival
    Celebrity Style TIFF 2026's Best-Dressed Stars Are Bringing Their Fashion A-Game to Toronto
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.