Marie Claire Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • Fashion Month
  • More
    • Politics
    • Career Money
    • Health Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food Cocktails
    • About Us
    • Subscribe
    • Sex Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes amp; Gardens

    Delivered Daily

    Homes Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • NYFW
    • Life In Plastic
    • Cari Champion
    • New Books
    • Postpartum Psychosis
    1. Celebrity

    Brooke Shields Still Has 2 Pairs of Jeans From Her Controversial Calvin Klein Commercial in 1980

    And she has big plans for them.

    Fleurine Tideman#039;s avatar
    By Fleurine Tideman
    Published 23 December 2023 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Brooke Shields Calvin Klein
    (Image credit: Getty Images)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    We all have a special pair of jeans in our life. For most of us, it's that one pair that makes your butt look amazing. For others, it might be a The Sisterhood of the Traveling Pants situation. For Brooke Shields, it's the jeans that she wore in that iconic and heavily criticized set of Calvin Klein commercials back in 1980.

    What made this commercial so controversial? Well, one of the commercials featured Shields dressed in Calvin Klein denim and saying the tagline, "You want to know what comes between me and my Calvins? Nothing."

    Other videos included Shields stretching and using flirtatious wordplay. She spoke in a sultry tone and had plenty of close-ups.

    Latest Videos FromMarie Claire
    Watch full video here:

    Oh, and she was only fifteen years old at the time. Yikes.

    The commercials were banned in many locations, and the brand was boycotted, with many specifically calling out Shields' mother for allowing her to partake in these commercials.

    Shields recently discussed these commercials and the line in specific, and said she saw it differently, "I had a dog, and I would say, 'Nothing comes between me and my puppy.' It was an expression."

    She added, "I didn't think of it as, I'm not wearing any underwear."

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms Conditions and Privacy Policy and are aged 16 or over.

    But whether or not Shields saw it as such, that was how many interpreted the line. The designer spoke with PEOPLE earlier this year and said he remembers that commercial clearly, and still feels it was "fun, innocent and yes, sexy as hell.” 

    While that is definitely not how a commercial featuring a 15-year-old girl should be described, the jeans became legendary, and Shields recently revealed that her mom took three pairs from the shoot.

    In Katie Couric's Now What? podcast, Shields revealed that one pair was given top the Metropolitan Museum of Art. She joked, "Doesn’t everybody give their jeans to the Met?”

    Now, that's an exhibit I'd love to see!

    As for the other two pairs, Shields claims she cannot fit into them anymore, and said, "Now, only my child can fit into them."

    But rather than passing them onto her daughters, Rowan, 20, and Grier, 17, Shields has other plans in mind.

    She said, "The other two I’m gonna frame in plexiglass, you know, a frontal and then the back."

    A way to commemorate an important moment, even though she now claims she "understands" why this was so controversial. Perhaps this could be the first of many exhibits at her own personal museum!

    Fleurine Tideman
    Fleurine Tideman
    Social Links Navigation
    Freelance Writer

    Fleurine Tideman is a freelance writer who is always ready to discuss celebrities, entertainment, mental health, relationships and anything else her busy brain comes up with. She comes from the small, rainy land of the Netherlands, but she uses the flexibility of her work to travel around Europe and explore new places. She spent several years working in the travel industry, which taught her how to fit insane amounts in her hand luggage. She has a degree in Psychology and Anthropology, which she uses to psychoanalyse herself and others. She’s a regular contributor for Betches, and you can also find her work on Pop Sugar, Insider, Time Out or her own blog, Symptoms of Living. At Marie Claire, she’ll be covering celebrity news, usually written to the sounds of Taylor Swift.

    Latest in Celebrity
    Grace Gummer and Louisa Jacobson red carpet looks at the 2026 Emmy Awards
    Celebrity Style Meryl Streep's Daughters Make Their Mom Proud on the 2026 Emmys Red Carpet
    Grace Kelly wearing a white dress
    Royals Grace Kelly "Understood Quiet Luxury" Before the Term Was Invented
     
     
    collage of celebrities wearing the red-and-purple color combination trend for The A-List Edit
    Celebrity Style The Shockingly Chic Color Combo That's Taking Over the Runways and My FYP
    Princess Lilibet, Prince Archie and Prince Harry walking through grass at Althorp
    Royals Prince Archie and Princess Lilibet Are Changing Schools After Just 2 Days
     
     
    Latest in News
    Ayo Edebiri 2026 Emmys red carpet
    Celebrity Style Ayo Edebiri Sticks to Her Winning Red Carpet Formula at the Emmys
    a white woman in a gold dress with dark brown hair
    Nails Selena Gomez's 2026 Emmys Manicure Is All About a "Frosted Sunset" Finish
     
     
    US actress Zendaya presents the Outstanding Lead Actress in a Comedy Series award to US actress Jean Smart onstage during the 78th Primetime Emmy Awards at the Peacock Theatre at LA Live in Los Angeles on September 14, 2026.
    Culture We're Tracking Every Can't-Miss Moment From the 2026 Emmys
    Grace Gummer and Louisa Jacobson red carpet looks at the 2026 Emmy Awards
    Celebrity Style Meryl Streep's Daughters Make Their Mom Proud on the 2026 Emmys Red Carpet
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.