Marie Claire Marie Claire
  • Celebrity
  • Fashion
  • Beauty
  • Culture
  • Power
  • Nice Talk
  • Fashion Month
  • More
    • Politics
    • Career Money
    • Health Fitness
    • Power Play
    • Travel
    • Promo Codes
    • Food Cocktails
    • About Us
    • Subscribe
    • Sex Love
  • Newsletter SIGN UP TO OUR NEWSLETTER
  • Marie Claire
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    Want to add more newsletters?

    Marie Claire Daily

    Delivered daily

    Marie Claire Daily

    Get exclusive access to fashion and beauty trends, hot-off-the-press celebrity news, and more.

    Marie Claire Self Checkout

    Sent weekly on Saturday

    Marie Claire Self Checkout

    Exclusive access to expert shopping and styling advice from Nikki Ogunnaike, Marie Claire's editor-in-chief.

    Maire Claire Face Forward

    Once a week

    Maire Claire Face Forward

    Insider tips and recommendations for skin, hair, makeup, nails and more from Hannah Baxter, Marie Claire's beauty director.

    Livingetc

    Once a week

    Livingetc

    Your shortcut to the now and the next in contemporary home decoration, from designing a fashion-forward kitchen to decoding color schemes, and the latest interiors trends.

    Homes amp; Gardens

    Delivered Daily

    Homes Gardens

    The ultimate interior design resource from the world's leading experts - discover inspiring decorating ideas, color scheming know-how, garden inspiration and shopping expertise.


    An account already exists for this email address, please log in.
    Trending
    • NYFW
    • Life In Plastic
    • Cari Champion
    • New Books
    • Postpartum Psychosis
    1. Celebrity
    2. Royals

    Former Royal Butler Says Prince William Is Showing He's a Modern Man With One Thing Prince Philip or King Charles Would "Never Do"

    Grant Harrold weighs in on the Prince of Wales's refreshing change in royal protocol.

    Kristin Contino#039;s avatar
    By Kristin Contino
    Published 10 June 2026 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Prince Charles, Prince William and Prince Philip in tuxedos
    (Image credit: Getty Images)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    With the World Cup approaching, royal watchers are eagerly awaiting to see if Prince William heads stateside to watch England compete. Nothing has been confirmed just yet, but if the Prince of Wales cheers on his team in the United States, he’s sure to show his passion for the game. William might look like any other soccer fan when he sings “Sweet Caroline” at matches for his beloved club, Aston Villa, but former royal butler Grant Harrold says that the prince's game-day behavior marks a “modern” change for the Royal Family.

    Speaking to OLBG, Harrold, who worked for The King for nearly a decade, said that William’s cheering and dancing at matches “is a sign that the younger royals are relaxing protocols.”

    “When I was there, there were strict protocols we were given if we went into a royal box or an area with the royals, of how you could behave, what you could wear, what you could say, what you could do,” the former butler says. “The fact that he is acting like any other football fan, which we would have never seen his grandmother or grandfather do, or even his father, shows how he is relaxing things and a sign of things to come.”

    Latest Videos FromMarie Claire
    Watch full video here:

    Prince William cheering at an Aston Villa match

    Prince William watches Aston Villa's win in the UEFA Europa League final match on May 21.

    (Image credit: Getty Images)

    Prince William hugging his friend at an Aston Villa match

    The Prince of Wales and his friends celebrate at an Aston Villa match on May 7.

    (Image credit: Getty Images)

    Prince George hugging Prince William at an Aston Villa game

    Prince George and Prince William were all smiles at an 2025 Aston Villa match.

    (Image credit: Getty Images)

    The Prince of Wales is often spotted in the crowd at Aston Villa matches with his lifelong friends and occasionally, his 12-year-old son, Prince George. And last summer, William brought Princess Charlotte to Switzerland to watch England’s national women’s team, the Lionesses, defeat Spain in the UEFA Women's Euro 2025 Final.

    Instead of having a “poker face” like royals of the past, Harrold says that for “normal fan” Prince William, “protocol goes out the window.”

    You may like
    • Prince William and King Charles wearing black suits looking somber Prince William Tells Jason and Travis Kelce That Dad King Charles "Hates" One of His Favorite Activities
    • Prince William on the balcony at Trooping the Colour 2026 with George, Charlotte, Louis and Princess Kate Prince William Is Reportedly “Hunkering Down” With His Kids This Summer
    • Prince William sitting in the stands at the Commonwealth Games talking to Prince Louis and Prince George Prince William Follows in One Unexpected Royal’s Parenting Footsteps

    “Traditionally, the royals would come in, be greeted, and do their handshakes. Sit there quietly, have a poker face, watching the game, giving no insight into which team they were supporting,” he shares. “It’s difficult to say what the protocols are now, as William makes it very clear which team he is fighting for; while the late Queen was very neutral, William is biased.”

    As for the future King's potential trip to America, watch this space.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms Conditions and Privacy Policy and are aged 16 or over.
    Explore More
    Prince William
    Kristin Contino
    Kristin Contino
    Senior Royal and Celebrity Editor

    Kristin Contino is Marie Claire's Senior Royal and Celebrity editor. She's been covering royalty since 2018—including major moments such as the Platinum Jubilee, Queen Elizabeth II’s death and King Charles III's coronation—and places a particular focus on the British Royal Family's style and what it means.

    Prior to working at Marie Claire, she wrote about celebrity and royal fashion at Page Six Style and covered royalty from around the world as chief reporter at Royal Central. Kristin has provided expert commentary for outlets including the BBC, Sky News, US Weekly, the Today Show and many others.

    Kristin is also the published author of two novels, “The Legacy of Us” and “A House Full of Windsor.” She's passionate about travel, history, horses, and learning everything she can about her favorite city in the world, London.

    Read more
    King Charles waving in a blue suit; Prince George wearing his Eton College uniform
    Royals King Charles Could Recreate One of Queen Elizabeth's Eton Rituals
    By Kristin Contino
    Prince William at King Harald#039;s funeral
    Royals Prince William Pivots From Eton Dropoff to King Harald's Funeral
    By Kristin Contino
     
     
    Prince William wearing sunglasses  in the stands at Wimbledon
    Royals Prince William Could Follow in One European Queen's Title-Stripping Footsteps
    By Kristin Contino
    Prince William wearing a plumed hat
    Royals Prince William Will Be the First British Monarch With American Ancestry
    By Kristin Contino
     
     
    Latest in Royals
    Grace Kelly wearing a white dress
    Royals Grace Kelly "Understood Quiet Luxury" Before the Term Was Invented
    Princess Lilibet, Prince Archie and Prince Harry walking through grass at Althorp
    Royals Prince Archie and Princess Lilibet Are Changing Schools After Just 2 Days
     
     
    Princess Anne wearing a coat and paisley scarf
    Royals Princess Anne Gets a "Round of A-Paws" from Sheep Dogs in Timeless Paisley Look
    Meghan Markle wearing a blue striped shirt
    Royals Meghan Markle Transforms Her Wardrobe from California to Cotswolds
     
     
    Latest in News
    Ayo Edebiri 2026 Emmys red carpet
    Celebrity Style Ayo Edebiri Sticks to Her Winning Red Carpet Formula at the Emmys
    a white woman in a gold dress with dark brown hair
    Nails Selena Gomez's 2026 Emmys Manicure Is All About a "Frosted Sunset" Finish
     
     
    US actress Zendaya presents the Outstanding Lead Actress in a Comedy Series award to US actress Jean Smart onstage during the 78th Primetime Emmy Awards at the Peacock Theatre at LA Live in Los Angeles on September 14, 2026.
    Culture We're Tracking Every Can't-Miss Moment From the 2026 Emmys
    Grace Gummer and Louisa Jacobson red carpet looks at the 2026 Emmy Awards
    Celebrity Style Meryl Streep's Daughters Make Their Mom Proud on the 2026 Emmys Red Carpet
     
     
     
     
     
     
     
     
    Marie Claire
    RSS
    • About us
    • Contact Future's experts
    • Contact us
    • Advertise Online
    • Newsletter
    • Terms and conditions
    • Privacy policy
    • Cookies policy
    • Careers
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

    © Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.