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    1. Culture

    20 Scents That Immediately Bring Back Memories

    No matter what, there are always those smells that will take you right back to your childhood, your former relationship, or that one summer you'll never forget. Take a stroll down memory lane with twenty of our favorites.

    By Hallie Gould
    Published 18 November 2014 In Features

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    1. Coffee in the morning

    2. Your mother's perfume

    Fluid, Lip, Cheek, Eyebrow, Liquid, Perfume, Eyelash, Amber, Drinkware, Bottle,

    (Image credit: Archive)

    3. Camp fires

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    4. Your favorite moisturizer

    5. Tequila

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    • a girl in a blue shirt holding orabella body mist framed on a light effect background to the left of a blue body mist from phlur and a pink body mist from athena Not To Brag But My Summer Body Mist Collection Is the Stuff of Legends
    • a background with fig fruits and three glass bottles of fragrance with black labels This Sexy and Deeply Underrated Perfume Will Change Your Mind About Fruity Scents

    6. The first snow of the season

    7. Fresh-cut grass

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

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    8. Popcorn

    9. Pine trees

    10. Homemade cookies

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    • girl dressed in. green on a matcha background next to three matcha perfumes Matcha Fans, Summer's Hottest Fragrance Trend Is Made For You
    • A woman wearing a light blue shorts set and holding a grey purse wearing white shoes is flanked by two clear bottles of perfume. All are in front of a macroshot of a clear gel used as a backdrop. I Finally Found a Perfume That Bottles the "Fresh Out of the Shower" Feeling
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    11. Summer rain

    Umbrella, Photograph, Mammal, Style, Summer, Back, People in nature, Monochrome photography, Black-and-white, Black,

    (Image credit: Archive)

    12. Sharpened pencils

    13. The Body Shop Coconut Body Butter

    14. Swimming pools

    15. Your first boyfriend's cologne

    16. Wet paint

    17. New cars

    18. Just-washed laundry

    19. The smell that hits you when you walk into Abercrombie

    20. Crunchy fall leaves

    Branch, Nature, Vegetation, Deciduous, Yellow, Orange, Twig, Leaf, Colorfulness, Amber,

    (Image credit: Archive)
    Hallie Gould
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    Editor

    Hallie has worked in beauty editorial for ten years and has been editorial director at Byrdie since 2021. Previously, she was a senior editor at Byrdie since 2016. During her time at Byrdie, she's written hundreds of high-performing stories on skincare, wellness (including fitness, diet, mental health, body image, et al) makeup, and hair. She's a regular on set, helping to source inspiration for makeup and hair looks, as well as interviewing celebrities, models, and other notable women and men in the beauty space.

    Before that, Hallie ran Marie Claire's social media and wrote beauty and culture stories for the site, and helped launch Time Inc.'s digital-only beauty brand, MIMI. After college, she contributed to Time Out New York’s Shopping Style section before landing her first beauty editor gig at Hearst's Real Beauty. Hallie's writing has also appeared in ELLE, Cosmopolitan, and InStyle. Hallie graduated with a BA in Communication Arts from the University of Wisconsin-Madison.

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